Sunday, December 26, 2010

Tops at the Box Office

1. Little Fockers- $34M/$48.3M
We tend to believe the idea that families gather together after Christmas and go see a movie, but this is usually a down weekend. Such is the case with Little Fockers, which got a five-day kick and still managed less than Meet the Fockers got last year for the same weekend. So it wins, but don't expect much more to come from it.
2. True Grit- $25.6M/$36.8M
It might seem disappointing that The Coen Brothers' western fell short of the dismal Focker clan but bear note that the $25.6M open was the best ever for a western flick. With the five day boost it's only $17M short of the total gross of 3:10 to Yuma, the most recent big time western featuring A-list stars. This also marks the largest debut for the Coen Brothers ever. Doesn't sound so bad now, does it?
3. Tron Legacy- $20.1M/$88.3M
Slipped 54% in the face of some stiff holiday competition, but continues to perform well for the sequel to a 30 year old film.
4. The Chronicles of Narnia: The Voyage of the Dawn Treader- $10.8M/$63.9M
Perhaps due to the heavy religious themes, the third Narnia film had the strongest hold over the holiday weekend.
5. Yogi Bear- $8.8M/$36.8M
6. The Fighter- $8.5M/$27.6M
Despite all it's Oscar bonafides, The Fighter continues to lag behind some of the most recent sports dramas such as The Blind Side and the Mark Wahlberg starring football drama, Invincible.
7. Gulliver's Travels- $7.2M
Opening on a Saturday automatically put this Jack Black starring adventure comedy behind the 8 ball. Even so, that opening indicates a general lack of interest. Normally movies of this type perform beyond expectations opening on Christmas weekend, so this dismal debut indicates something in the marketing realm didn't quite click.
8. Black Swan- $6.6M/$29M
Adds another 500 theaters and continues to perform reasonably well.
9. Tangled- $6.52M/$144M
10. The Tourist- $5.7M/$41.2M

No doubt aided by the scads of Oscar buzz surrounding it's star, Colin Firth, The King's Speech just barely missed the Top 10 with an estimated $4.6M at only 700 locations.

Sofia Coppola's ruminations on the lives of celebrities, Somewhere, kicked off nicely at only 7 locations and a per site average of over $20,286. Not bad at all.

How Do You Know continues to crap all over it's $120M budget, pulling in $3.7M for a two week total of $15.1M.

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